Designed the kit collection for San Diego Wave.
As a native San Diegan from Chula Vista and San Ysidro, this was a project close to my heart. Inspired by our shared horizon in the US/ Mexico border and where the ocean meets the sky. This was designed right before giving birth to my 1st baby girl.
(from official Nike release) For the first time ever, all 14 clubs in the National Women’s Soccer League will receive new, reimagined primary and secondary kits, featuring designs that convey each club’s rich identity.
While the primary kits express individual clubs’ unique stories through colors and graphics, the secondary kits are inspired by the strength of the collective.
While the primary kits express individual clubs’ unique stories through colors and graphics, the secondary kits are inspired by the strength of the collective.
– The San Diego Wave FC 2024 multicolored primary kit conjures up images of a classic San Diego sunset with a bold orange, pink and turquoise wave-like pattern throughout the jersey.
– The club’s crest ties back to the multicolor pattern with its dreamy illustration of a rolling wave.
– A hand-drawn “Wave FC” outer pride sits at the right hip.
– Accentuating joy and energy, the 2024 secondary kit features a bright pink base
Deliverables:
– Primary and secondary uniform graphics
– "SD Wave" Wordmark
– Unique color Training Top
– Training Collection
– Lifestyle collection for players
Collaborators: Nike Football
Lead Designer, Concept & Graphics – Yazmin Rosete
Design Director – Kenny McIver
Color Designer – Kevin McCarthy
Product Manager – Chelsea Meyer
Technical Development – Lindsay Smith
photography by Nike Football, and San Diego Wave
Thank you San Diego Wave, Nike Football, family and friends for the support and love.
Thank you San Diego Wave, Nike Football, family and friends for the support and love.